LIDA360 Logo
Follow us on:

School Professionals

Never Hear... “I’m just a....” Again!
School transportation professionals have a challenging job. Faced with multiple audiences competing for your time and attention, regulations, children, parents and tightened resources, it’s easy to lose sight of your passion. Remind yourself and your team of your passion for your work and the unique value and contribution you bring to your role. Put yourself and your team back in control of the future.
Your reputation and integrity are everything.
Take back control.
Transportation Professionals have the opportunity to develop a personal brand that meets their goals and aligns with district values. Lida Citroën, international reputation management and personal branding specialist, offers the tools to engage and empower your team around a new way of seeing their work!

Employees from drivers, para’s, staff and administrators benefit from the powerful and practical message delivered by Ms. Citroën. As a professional who walks the talk, Ms. Citroën will guide you and your employees through the process of personal branding, where they will learn how to:
  • Develop their personal brand
  • Build credibility
  • Identify their desired reputation
  • Use social media more effectively
  • Create a more authentic image (style)
  • Incorporate their message into their job and stop saying “I’M JUST A…”
Engage and empower your team!
In Lida’s new DVD set you will receive a complete two-hour in-service training program with facilitator instructions, participant workbooks and supervisor assistance sheets to keep your team dialed-in to their reputation and contribution to the job!

DVD 1:
  • Facilitator instructions
  • Participant workbooks
  • Supervisor materials for follow up
DVD 2:
  • Complete two-hour in-service workshop, ready to go!

In Stand Apart from the Competition, Lida shares many of the outstanding personal branding principles she teaches her clients around the world. Lida will share useful tips and interactive exercises to build your personal brand and get noticed! This program is packed with lessons your team can start using today.

$499.00 + shipping

Purchase a copy of Lida’s best selling book, Reputation 360: Creating power through personal branding for each workshop participant! Contact us at info@LIDA360 for more information about group pricing and discounts.

$499.00 + shipping

"Lida’s program gives school transportation people practical advice in an inspirational message. Every school district needs this program!"
D.A., Director of Pupil Transportation

For tips, information and ideas to build and market your personal brand, visit Lida's blog.

Corporate Branding
  • Brand development
  • Brand assessment
  • Strategic marketing
  • Targeted communications
  • Executive coaching
  • Social media marketing
  • Reputation management
Personal Branding
  • Personal branding for executives
  • Thought leader development
  • Promotions
  • Reputation management
  • Social media development
  • Personal branding
  • Reputation management
  • Training and coaching
  • Seminars and keynotes
  • Professional groups, associations, corporations and businesses
  • College and university students
  • Personal branding articles
  • Reputation management videos
  • Tools and resources
  • Podcasts and webinars
  • “Reputation 360: Creating power through personal branding”
  • Press Kit
  • “Reputation 360: Creating power through personal branding”
  • Stand Apart From Your Competition DVD
  • Tools and resources
  • Video
  • Speaking and training
  • Presentations and seminars
About Us
  • About LIDA360
  • Lida Citroën
  • Lindsay Jefferson